JET Magazine has been in the game for a long time. Starting in June, the print publications will be no more. Linda Johnson Rice, Chairwoman of Johnson publishing, said, “Almost 63 years ago, my father, John Johnson, named the publication Jet because, as he said in the first issue, “In the world today, everything is moving faster. There is more news and far less time to read it.” “He could not have spoken truer words. We are not saying goodbye to Jet, we are embracing the future as my father did in 1951.” JET’s redesign a couple of years ago did somewhat reignite interest in the digest-size mag, it’s print schedule had already been reduced from a weekly edition to every three weeks. Now there will only be an annual “Best of JET” print issue. Now there will be digital content available through the website but also through a paid subscription app. The new app will be available for tablets and all mobile devices, will be published weekly, and will update breaking news daily. It will include video interviews, 3-D charts and archival photos, in addition the content available in the print edition. Subscribers pay $20 per year for the print edition and the current digital version. Those subscribers will receive instructions on how to get the new app and continue receiving Jet. Print subscribers that don’t choose to go with the digital Jet, will have the option to convert their subscriptions to sister publication, Ebony [Madamenoire]
Photo credit: Muhammad Ali autographed signed edition, the October 15th, 1975, Jet Magazine issue $744.
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