Discounting isn’t a new strategy, but it is safe to say that it’s an effective one. We all love a great deal, and your customers are no different.
Offering a discount on your products or services is a surefire way to increase sales and encourage customer loyalty, no matter whether you’re a big corporation or a small, local business.
There are a few ways in which you can use discounts as a way to attract potential customers, though. According to the discount experts at Hey Discount, the most straightforward ones include discount codes, percentage discounts, and strikethrough prices. How do they work? Keep reading to find out!
Discount codes
Discount codes are becoming increasingly popular as a way for businesses to entice shoppers, and for a good reason! It is incredibly simple. By using a discount code, you can offer a certain percentage off any order, free shipping, or a free gift with purchase, which is simply guaranteed to boost sales.
To ensure that your discount codes are being used, you can promote them on your website, social media channels, or even in your email marketing campaigns. You can also include them in ads or on websites that specialize in discount codes, such as Hey Discount. It’s a great way to reach a greater number of potential customers!
Percentage Discounts
Percentage discounts are meant to encourage customers to buy more than they originally intended. For example, if you offer a 10% discount on all orders over one hundred dollars, customers will be more likely to add items to their cart until they reach that total.
According to the experts at Hey Discount, you can promote percentage discounts in the same way that you would promote discount codes. The only difference is that you shouldn’t need a code for customers to receive the discount – the price ought to automatically be reduced once the conditions of the discount are met.
Strikethrough Prices
Have you ever been browsing online and seen a product that’s priced at $50, with a strikethrough price of $100 next to it? That’s a strikethrough price in action! It’s designed to show customers how much they’re saving by making a purchase.
Strikethrough prices are most commonly used in sales, but they can be effective at other times, too. For example, the specialists at Hey Discount say that if you’re running a promotion for a limited time only, you could use a strikethrough price to show how much the customer will save if they buy the product before the promotion ends.
In Conclusion
To sum up, if you want to boost sales and encourage customer loyalty, offering a discount is a great way to do it. Discount codes, percentage discounts, and strikethrough prices are all effective methods of doing just that, and they can be promoted in a variety of ways, such as on your website, your social media channels, or websites that specialize in discount codes. Give it a try and see the difference it makes to your business!
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